Monday, April 4, 2016

A Beautiful Soul


Saturday afternoon, James and I were discussing our plans for the rest of the evening when I got a phone call from a friend of mine. She was calling to invite me to attend an EP Release party Saturday night for another friend of hers’ band down somewhere off Main St. As it was also Altermind’s EP Release Show last night (hosted at Red Room Ultrabar), we had luckily just lined up Danny Sever to be in attendance there, so, I was free to say yes! 

The event page was rather vague, citing no more than the basic need-to-knows; When and Where. I had absolutely no idea what kind of music I was going to see, the name of the actual band (as the event was simply titled “Jordyn’s EP Launch Party”), or whether this was going to be more of an invite-only, intimate event, or a rip-roaring, floor shaking, everyone welcome dance party! So, I hopped on transit and made my way down to the venue, which turned out to be none other than the Esher Media suite in the same building that we used to record out of years ago!

I made it just in time to get a warm welcome from my friends Brandi Sikora Williams (a talented local makeup artist) and Robbie Grenda (manager of Sedo Soul) and get acquainted with everyone else before Kengo Ito took to the stage to play his very blues inspired solo set. The event turned out to be more on the intimate rather than the crazy dance party side of things (not to say there wasn’t some dancing though). So, myself and about 20 something others packed into the live room and the show began!

There’s not a lot I can say about Kengo, other than that he has a gorgeous vocal tone, and a very rhythmic guitar style that was both calming yet exciting to listen to. Throughout the set, he switched between electric and acoustic guitar, depending on the tone of the song. Later, he also produced a harmonica, which completed his trifecta of authentic Blues. Finishing his set with a challenging cover from the 50’s, Kengo Ito was a great introduction to the level of talent I’d be hearing next. 

What really helped showcase both his vocal and instrumental talent, however, was the fact that you could hear everything so clearly! It’s all too often that I attend events at a variety of venues and can’t understand a word out of the singer’s mouth, or am barely able to distinguish what guitar and bass lines are actually being played (either much too quiet, or loud in the mix). Adam and Pherbie at Esher Media were nothing short of excellent when it came to producing quality live sound.

Sedo Soul, with the line-up, Jordyn Smith (Lead Vocals, Guitar), Spencer Wilden (Drums) and Adam Baldwin (Bass), went up promptly after Kengo Ito. They launched right into a very late 90’s sounding set. (An era of music, I think, that’s due to make a mainstream comeback soon!) If I were to describe their genre, I’d say it was a mix of Rock, Pop, Alternative and Indie, yet not any one of those things individually at all. If I were to pick 4 similar artists, I’d pair them alongside Matchbox 20, SemiSonic, Ed Sheeran and Lukas Graham. The trio played a number of songs, including the three from their brand new, self-titled EP; “Prayer In The Wind,” “Breathing Without Lungs,” and my personal favourite of the night, “Shining.” Also played was a cover of Oasis’, “Wonderwall” which, although it was well done, was honestly not an unexpected choice, and a little cliche as it’s a go-to for a lot of local acts. All in all, the band was professional, personable, entertaining, and one I’m looking forward to seeing grow in our vast Vancouver Music Scene.

MARK YOUR CALENDARS! 
The next time you can catch SEDO SOUL performing will be MAY 28th, 2016 at MURRAYVILLE HALL, for a Cancer Fundraiser. A good cause and good music! Make sure not to miss it and get your tickets in advanced. You can find all info and other social media links via www.SedoSoul.com 

Also, be sure to check back later this week for an in-depth review of their new 3-song EP.

Until next time!

Rawksy

Sunday, April 3, 2016

#CMW Artist Showcase - Dr. Boogie



Los Angels rockers Dr. Boogie are going to be hitting Canadian Music Week. We had an awesome short chat with them about their upcoming performance.

Hammer Records: Tell us what you think of when you think Canadian Music?
Dr.Boogie: I guess the first thing that comes to mind in the great Canadian Punk band Teenage Head. As a band in general, we listen to a wide variety of music. We are defiantly familiar with Canadian musicians and bands. Neil Young and everybody in the "the Band" with the exception of Levon Helm are a few acts that stand out as well as Danko Jones who really dig a lot. 

Hammer Records: How did you get involved in Canadian Music Week?
Dr.Boogie: We were asked to play the festival by John Kastner and are thrilled to be playing and invited to play CMW.

Hammer Records: What do you have planned for Canadian Music Week?
Dr.Boogie: We plan on bringing a real dose of some serious authentic Rock'n'Roll up to Toronto to stop help put a stop to this terrible rumor that Rock'n'Roll is dead! I assure you that the Dr. Boogie shows will be proof of that.

Hammer Records: What message do you want to send to Canadians listening to your music?
Dr.Boogie: We just want the Canadian music listeners to know that if you really miss and know what Rock'n'Roll is all about- we might be just what you're looking for. We love putting on a great energetic show and do our best to bring that excitement back to Rock music. 

Hammer Records: Whats coming up for you?

Dr.Boogie: Our debut record "Gotta Get Back to New York City" was just released this past Dec on Dead Beat Records as well as having a 7inch that just came out on the Italian label White Zoo Records. We are starting our U.S Tour April 20th in Austin Texas in support of both releases.

#CMW Artist Showcase - Mattie Leon


Mattie Leon will be performing at this years Canadian Music Week. We had a few words with him about his upcoming performance.

Hammer Records: Tell us what you think of when you think Canadian Music?
Mattie Leon: When I think of Canadian Music I think of a few things. I think of the rich tradition of singer/songwriters and bands this country has offered over the last half century and the effect they've had on the rest of the world. I think of songwriters who take stock in important issues and who devote themselves to their craft. I think of the talent that cities like Toronto have in small bars and clubs that goes unnoticed and the buzz that's created when a Canadian act begins to "make it" on a larger scale. Obviously in recent years the pop world has been busted wide open by Canadian Artists like Drake, Bieber, and The Weeknd and, although it doesn't fit in with what I'm doing, any kind of attention north of the border is a major bonus for the whole country. When I think of Canadian music I think of hearing about The Band playing at Le Coq d'Hor with Ronny Hawkins or I think of Page/Roberston co-writes. I think of watching Sam Roberts Band or the lyrical prowess of political Cockburn. I think of independent labels like Dine Alone and Six Shooter Records taking chances on interesting music.

Hammer Records: How did you get involved in Canadian Music Week?
Mattie Leon: I applied for the festival and was chosen to play! I've played in CMW a few times with another band I was in, The Sweet Mack, but this will be my first time as a solo artist. I'm very excited. 

Hammer Records: What do you have planned for Canadian Music Week?
Mattie Leon: I plan on hitting up as many shows as I can; shows of friends of mine in the music community and some shows of people I've been meaning to check out. I'm going to be networking as much as possible in hopes to get my material into new hands and to possibly find myself some management. 

Hammer Records: What message do you want to send to Canadians listening to your music?
Mattie Leon: I would like Canadians to know that I'm forever appreciative that they've taken the time to listen to my music. I work very hard on writing and producing my stuff and I've worked day jobs for years to be able to finance my love affair with music. If you like what you hear just hang in there with me for a little while, I'm not going anywhere, and I think that I have a lot to offer for listeners who appreciate heartfelt and honest songwriting. 

Hammer Records: Whats coming up for you?

Mattie Leon: Lots going on! I have two songs coming out in the spring as a double A-side (Holloway and So Much More With Me). The tunes have a very bright acoustic vibe and each will be accompanied by a video. I'll be promoting the songs with shows through May and June and at the end of July I will be doing an Ontario/Quebec tour with a kick off show at The Cameron House on July 22nd. If you're interested in what I'm up to you can check out my website and links here: 
*All my music is available on iTunes, Apple Music, Spotify and all digital outlets 
instagram: @mattieleonmusic
Facebook.com: Facebook.com/mattieleonmusic

#CMW Artist Showcase - Peasant Moon


Hail down under! Peasant Moon from Sidney, Australia will be joining us at Canadian Music Week. We had a quick chat with them about their upcoming performance.

Hammer Records: Tell us what you think of when you think Canadian Music?
Peasant Moon: Some of our favourite artists are Canadian - Harvey's album of the year for 2015 was Daniel Romano's If I've only one time askin' and we incorporated an Americana version of an Alvvays song into our set when touring our debut EP last year.  Neil Young has always been a big influence.  And we're big Corb Lund fans too! 

Hammer Records: How did you get involved in Canadian Music Week?
Peasant Moon: We were so excited when we were invited to play - we couldn't believe it!  We applied via sonic bids which is an excellent platform for understanding what gigs are available and applying for them.  It's our first time playing outside of Australia and we cannot wait.  
There are so many awesome bands playing, it's going to be a big week of music for us!

Hammer Records: What do you have planned for Canadian Music Week?
Peasant Moon: Each show is going to be an opportunity to connect with a new audience and share our music with people who haven't heard us before.  Our fans say they love the variety in our music.  When you come to a Peasant Moon show, you get more than you might expect from a duo - Josie's bringing her full kit bag of instruments to Toronto.  We're also working on a new cover to show our respect for the local scene, there's a bit of a clue in our answer to your first question!
Also, since it's our first overseas festival we are going to be video blogging our experience.  If you come and say hi after a set we might include you in our blog!

Hammer Records: What message do you want to send to Canadians listening to your music?
Peasant Moon: If you are are Canadian and already listening to our music then we are super keen to meet you!!  Come on down to our shows and let's hang out after too.  We have a few copies of our debut EP to give away to fans while we're at Canadian Music Week too.
If you haven't listened to us yet then please check us out - you can stream our debut EP on Spotify or Apple Music and there are some live tracks also available on our Soundcloud (soundcloud.com/peasantmoonsongs).

Hammer Records: Whats coming up for you?
Peasant Moon: After Canadian Music Week we are heading to Austin, TX to record a track or two.  We'll release these singles later in the year.  We are super excited to be recording new songs, and being able to do it in Austin is a real thrill.
We've got a few winter shows lined up back in Australia in June, July and August.  We'd love one of the outcomes of Canadian Music Week to be the opportunity to come back to Canada and play more shows - if you sign up for our mailing list via our website (http://www.peasantmoonsongs.com) and we will keep you posted.
Of course, we are also on all the socials:  

Voting For Music Competitions, A Fan's Perspective


Every year there are tons of competitions going on that require bands to get their fans to vote. Not only does it establish how big a band's fan base is, but also how active they can be. Having a 1,000 people vote once doesn't do as well as having 100 vote once a day for a whole month. Bands will constantly post "Vote for us!" in hopes to remind their fans to spend the time to go to the website and vote, but what is in it for the fans?

From a bands perspective, huge rewards, new shows, potential gear, could be on the line for winning this competition. So all they can do is encourage their friends to vote. Sometimes it gets a little spammy of them asking every day "Hey, have you voted yet?", but its almost all that a band can do. If your a friend or fan of the band then you might spend the time once or even twice to vote for them by doing all the necessary steps. But beyond that, your duty as a fan has been filled, you don't want to be harassed anymore because you voted. You did your part. What entices fans to do anymore beyond that?

Its not like a fan is getting paid to vote, its not like if the band wins that they are going to share any of their newfound loot or glory with the fans. Its just the good feeling of supporting someone for doing something they love. Which is fine, but don't expect your friends to be dashing to their computers every morning to give you another vote. You have to earn that vote. Most bands don't make it about their fans, and without their fans, the band is nothing. Why not release some fun videos to keep reminding people to vote, or if people vote promise them a new song (doesn't have to be studio quality) when the voting period is over. I know there is no way of knowing who voted for you, but involving your fans can entice more people to vote for you.

But as far as those ideas go, it literally is only your bands fan base that is going to vote. Its SO HARD to get random people to vote for you. So by posting on forums or Facebook groups "Vote for me!" is just wasting time. If i don't even know you, or your band, the first impression I get is that you want me to do something for you. Its like going around asking for change around town with a hat. People's first impression is going to be "why should I be giving you money?". With all your best intentions thats not how to introduce someone to your band. You want to first let people become fans of your band and music THEN ask them to go vote. Brings me back to my point, whats in it for me? Getting friends to vote is hard enough, getting strangers to vote is just sometimes impossible.

But rounding back to my point, its only your bands fan base that you are really asking to vote. So if your a new band with 120 Facebook likes (we all know that means maybe 30 of those people actively check your Facebook page on a regular basis), then maybe rethink entering competitions that require extreme amount of voting. Not saying don't entire, but don't over spam your friends in the hope of beating a band with a larger fan base. Spend the time, make your fans, make them your friends, and then you can ask them to vote for you!

I would love to hear all your ideas and comments. Check us out on Facebook HERE and leave us a comment! Or check out website HERE and write in our forum! Or even just comment below!

Two Birds, One Fabulous Record


I recently reviewed Andrew Gerard's new single, "Here". He just released his whole album titled "Two Birds" and it takes the ideas of "Here" to a whole new level.

The first track "One Night" is a fantastic adult contemporary song. A groovy acoustic pop beat with Andrews signature vocals. The bass keeps the whole track moving and grooving allowing some very Maroon 5 style "She Will Be Loved" vocals going overtop. I could hear this on any radio station in a heartbeat. It is a fantastic representation of what the album has to offer.

The third track "Just Like Me" Reminds of a beautiful Coldplay song mixed with a little One Direction. Such depth in the vocals and having the call backs in the beginning really add to the change in dynamics. With the drum builds up it just gets your heart swelling towards to driving chorus that makes you sing along even if you don't know the words. This track will put a smile on your face even on the rainiest of days.

Even though everything has been fairly soft so far, "Forever" is the ballad of the album. Its repetitive lyrical title really takes it to your heart. Also being the shortest album on the album it just allows it to quickly pass by with you realizing to lyrical depth to this song. Take a few listens and let this song sink in. Definitely one of my favourite tracks on the album so far.

"Perfect Illusion" take things back up to the groovy upbeat we were familiar with. This sweet love song has some great synth elements as well which fill out the track. The strings do a wonderful job of supporting the vocals while also giving a lot of dynamics to the track when they aren't there. The backing vocals come in perfectly in building the tension in the song. Overall a fantastically written track.

The last track on the album "Forward We Go" could be another great single. A little bit of Oasis seems to flow into this track. I absolutely love the string arrangement in this track. The slow gradual build of the entire track is just masterfully done, each layer adding the perfect amount until the final "Forward We Go" lyric that says goodbye for this album but as it suggests, forward to the next album!

Even though this album just came out, I am dying for a second album already. This is a perfect album for morning coffee or an afternoon walk along the beach. Share it with someone, or hog it all to yourself, but this album needs to be listened to again and again.

Check out the album on Spotify HERE. Follow Andrew Gerard on Facebook HERE.

Saturday, April 2, 2016

Alter Your State Of Mind


Evolution, change, growth. All of these are important as a musician but its even more important as a band. Reaching higher, wanting to reach for the stars. Altermind has released their new EP "White Noise" and its pretty awesome!

The intro just gets you into the mood, a steady heart beat slowly perking your ears up. The opening chords remind me of Avenged Sevenfold mixed with Thrice and Disturbed. The driving riffs that follow just make you think your being dropped into a Trivium album.

The first full track, called "Suffer" just didn't quite live up to my exceptions after hearing the opening intro. The sound is solid, catchy hooks, nicely full of reverb and delayed vocals as per their usual style. But it just sounded like more of a B-side from their first album than an opening single for the album. At times the drums and guitar seems a little over edited and don't have the natural flow. The vocals are super crisp and stand overtop of everything with pure dominance. I wish there was some more bass in this track, a thicker groove to really help this track move along.

"Let Me Out" brings a smile back to my face. This is what I was hoping to hear. Starting with a heavy groove that would make any modern rock fan happy. Straight to a sudden switch of groove which just paves the way for the vocals and piano. Perfect song structure to keep things interesting sonically as the track moves along. A huge drop just before the chorus which is nice, I just wished they had left out the high hat count in but the super thick chorus makes up for it and makes you forget it right away. I think the chorus hook could have been pushed a little higher to make it more edgy which would have made for the perfect hook. So far through the track the vocals have been steady around the same notes. I loved in the bridge a super high note, even just for one single note, it perked my ears up again and made the song sound fresh and we were coming into the almost final chorus. Personally I think the sound could have ended with the epic ending that would look so good on stage, but adding in a final chorus does tie things up in a pretty little ribbon.

"Back Rose" straight off reminded me of an Evanescence track. Some of my favourite melodies so far. This track with the synths hit really fills out and has the most natural groove yet. The dynamics are beautiful and really draw you in. Everything just sounds right with this track. The chorus is as catchy as heck and I will be singing it for days now. The guitar really steps it up time and takes a commanding presence. Its difference in tone from the other tracks is quite noticeable and a welcome change from the super lower scooped grunge sound in previous tracks. The harmonies and ad libs at the end just make me want to have this song on repeat. This is a single/ Music Video if I've ever heard one!

The last track, the title track, "White Noise" just gets tingles in my body listening to it. A super edgy beautiful intro leaving into an fantastically catchy guitar hook, morphing into a piano verse, but while still maintaining some great guitar riffs that pair nicely with the evolving piano line. All of it leading up to the best chorus in the whole album. This is Altermind at its best. Everyone gets a chance to speak musically, dynamics, diversity all rolled into a well crafted, well written track. Being the longest track on the album, I hope they do a radio edit to push to the radio while keeping the longer for live performances and for the album. It definitely wraps up the album nicely, ending with the same heart beat you hear at the beginning.

I give the album a total of 7/10 Hammers. I love the last two tracks but wish elements of those had been used more in the first two tracks.